Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
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_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
Listing #31168 | Thriving Nail Studio Producing Art on Nails
The business is a well-established nail studio, highly respected for its solid commitment to providing a safe and inclusive space for LGBTQIA+ community members and allies. It is a multi-faceted business with a reliable local and international client base and actively supports local community groups.
The business specializes in a broad range of nail and beauty services. Its nail services, in particular, have contributed significantly to its popularity, as demonstrated by the impressive level of engagement that it organically experiences from its substantial number of followers on Instagram.
Apart from nail services, the business also offers eyebrow microblading, eyelash extensions and tinting, tooth gems, tattoos, waxing, and other in-demand skincare services. Notwithstanding the substantial revenue it drives from its salons, it also offers an excellent range of cruelty-free and vegan beauty products.
The business is backed by 58 employees across its two locations, including highly experienced nail technicians trained to provide clients with the highest level of satisfaction. As such, the business experiences a substantial rate of word-of-mouth recommendations, increasing its potential for further growth.
Fill out an NDA with Van Moody to learn more.
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